About

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#WagMoreBarkLess

Identify. Develop. Share.

WagTree is a company specializing in the identification, development, and distribution of new business concepts, talent, and content. With extensive backgrounds in branding, marketing, management, media development, and public relations, WagTree is one-stop shopping for clients who want their brand, business, or story to achieve its fullest potential.

info@wagtree.com | LinkedIn

The Global Give Network℠ (GGN) is an innovative turnkey marketing program, focused on creating a network of passionate people committed to giving, fundraising, and helping others.

Global Give Network is a WagTree, LLC program #YouGIVEYouGET

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Co-Founder / Partner

Judy Diethelm is Founding Partner of WagTree, LLC. Prior to WagTree, Ms. Diethelm founded BLU MOON Sports & Entertainment, LLC in 1995 and co-founded BLU MOON Group, Inc., in 2003. Focusing on strategic marketing, branding, communications, and sports and entertainment management, the firm’s success came from creating synergy. Ms. Diethelm constructed platforms that paired talent, sports leagues, charitable organizations and content partners, creating unique and mutually beneficial collaborations.

Clients and cause marketing campaigns have included; Moore For Kids, Beads of Courage, RADD, 170 Million Americans For Public Broadcasting, Haiti Needs Our Help, Let’s Move Challenge, The President’s Challenge, Friends Dont Let Friends Drive Drunk, Responsibility Has Its Rewards, Buckle Up America Challenge, Music Lives, Figure It Out, and more, as well as recording artists Gavin DeGraw, Foreigner, Plain White Ts, Josh Kelley, Jennifer Paige, John Ondrasik of Five For Fighting, Candlebox, The Gracious Few, FUEL, Elijah Kelley, 12 Stones, a variety of athletes from The Celebrity...

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Co-Founder / Partner

Robert Moore is Founding Partner at WagTree, LLC. After graduating from LSU with a B.S. in Quantitative Analysis/Computer Science, Robert Moore spent nearly three decades working in the healthcare market. He was involved in various senior roles, working for profit and non-profit hospitals.

Robert was a Founding Partner of maxIT Healthcare, LLC, selling the company in 2012. Since his departure, Robert, along with his wife Kristi, started the non-profit organization “Moore For Kids” a 501c (3) focused on helping children and families in their times of need. His charity work also extends to the Make A Wish Foundation, where he sits on the board of the Metro/Western NY chapter.

In addition to his philanthropic pursuits, Robert loves the outdoors, anything having to do with baseball and, most importantly, spending time with his wife and three boys.

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